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The brave new service strategy : aligning customer relationships, market strategies, and business structures / Barbara A. Gutek and Theresa Welsh.

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Date
2000
Author
Gutek, Barbara A. 12256 author
Welsh, Theresa M. 12258 second author
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URI
http://repository.fue.edu.eg/xmlui/handle/123456789/4283
http://lcweb.loc.gov/catdir/toc/99054932.html
Description
Includes bibliographical references and index.
 
xvi, 316 pages :
 
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